by Logan Scisco This week we leave the confines of Titan Towers and head over to Bill Apter’s side of the wrestling magazine universe.  Launched in 1999, WOW Magazine was an alternative to other wrestling magazines, which largely kept kayfabe alive.  WOW catered to smart fans, using the terminology of “face” and “heel,” and even tried to smarten up younger fans by providing a vocabulary list of “smart wrestling terms.”  WOW also featured more color photographs, had more pages, and was larger than traditional wrestling magazines.  Unfortunately, the magazine did not produce enough sales to remain profitable and it folded in the summer of 2001.